IIB is the primary source of authenticated, accurate and real-time insurance information to the Kenyan insurance and financial services industry at the moment, but will progressively do the same for the entire African Insurance Market. IIB continues to create and provide information to potential and insurance consumer publics, policy-makers, potential investors in the insurance and financial services industry (both local and international), to government, the suppliers of insurance - the insurance companies, as well as to funders and donors. Indeed, both insurance buying public and the suppliers of insurance need continuous, dependable information to make fact-based and accurate decisions.